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IPTV is clearly the future, with targeted commercials and paid content. PCs are an open platform, but too generic to be accepted as a consumer device.
Eventually I think we will end up with an IPTV standard with a number of supporting operation systems with a more controlled extensibility model. Something more like the iPhone than the current PC. This is probably the future of the PC too, with Win32 applications running on some form of VM on top of a managed only application platform.
I have 2 HTPCs in my home...when friends come over and I demo it to them, they are stunned at everything I can do with it. When I explain that this a PC, they are even more blown away. When I explain that I was able to dump my cable and strictly use my HTPC for all my TV viewing needs, a look of disbelief crosses their faces.
The mainstream audience does not know about it and that is a problem. The HTPC will have a hard time crossing the gap unless a CE vendor picks it up and introduces it to the larger audience.
I am excited about the changes that Win 7 is bringing to the table, but MS needs to do a better job of reaching out to the audience to show them what they are missing.
I see plenty of "I'm a PC" commercials on TV, but where is the commercial that shows off an interface like Media Center?
Currently even the best streaming boxes have a very small audience when compared to the mainstream market.
HTPCs, streaming boxes, etc. are still a niche play. Connected devices like those shown at CEDIA last week will help open the audience up to the online world in the livingroom, but the HTPC has a long way to go to gain mind share.
Now, I have a series of blogs that I have written to try and show consumers why the HTPC makes sense and how they might get into the game, but there is no easy way to reach the large audience.
For those interested in reading the blog series, you can find it at:
http://links.amd.com/Home
We would love to see the HTPC platform grow as that would be good for our business, but there are some challenges to overcome.
I have had my Dell with an over the air tuner in my living room for over a year now and I love it. I have a wireless mouse and keyboard. The only thing I would like is some sort of app that allows me to type on the screen with my mouse if I can't get to the keyboard or if I only have one hand available. This is most useful for web searching.